Dr. Dre And Zynga Bring Beats To The Digital Streets Of Mafia Wars
An interesting partnership seeds promotional material for the iconic producer's new album throughout the online game.
View ArticleFashioncast 2.0: Socializing The Runway With DKNY
While most fashion eyes may be on the couture shows in Paris this week, the quintessentially American brand garnered attention on Monday night by hosting an online showing of its Spring 2011...
View ArticleNew Facebook ‘Questions’ A Social Marketers’ Dream
Any Facebook user can now click on the 'Question' tab above the status update window and ask their news feed readers a question with multiple choice answers.
View Article13 Ways To Improve Your International SEM Strategy [Headlines]
Mashable spoke with 10 search experts about how marketers can improve their international search engine marketing (SEM) strategies.
View ArticleHow To Turn Fans Into Brand Ambassadors [Headlines]
Keep your fans engaging with your brand by doing things such as helping them feel like part of a deeper community or ask them questions that generate discussions.
View ArticleWho’s Better? The New Or The Old Old Spice Man
In a social media-fueled, real-time duel, the (original) Old Spice Man has accepted new Old Spice guy Fabio's challenge to a 'Mano y Mano' duel on Tuesday, July 26th. While respective real-time,...
View ArticleCoke Freestyle Invites You to Customize Your Own Drink On Facebook
The app and campaign are meant to generate excitement (and fan advocacy for) for the national roll-out of Coke's new soda dispensing machine.
View ArticleEd Cotton: The Power Of Social Data
Wal-Mart recently bought a social media data company that offers the retail giant unprecedented insight into communities and consumers.
View ArticleAgencies Start To Represent ‘The Next Influencers’: Fashion Bloggers
The growing reputation of writers with their own blogs has led to them hiring agents for deals and advertising.
View ArticleThe Final Four Duke It Out On Klout [Infographic]
A new graphic charts how the university basketball teams use their online influence for community building and fan engagement.
View ArticleGM Claims Advertising On Facebook Is Ineffective [Headlines]
Car giant decides to pull its paid ads from the social media site.
View ArticleEdelman Digital: Three Things To Consider When Launching Social Media Campaigns
Companies launching online initiatives need to keep in mind scale, silos and structure if they want to succeed in an already flooded market.
View ArticleStartup Lets People Control And Monetize Their Personal Data
Earn up to $8 per month by selling your information on social media.
View ArticleEdelman Digital: Four New Tools To Engage Your Consumers
A look at the latest digital news of the week.
View ArticleJeff Fromm: Social Media Marketing is Dead
How one can sustain brand success in a unique and meaningful way
View ArticleDrew Neisser: Guess What? TV Ads Still Work. Q+A with Allstate’s Sanjay Gupta
Allstate EVP of Marketing, Innovation and Corporate Relations discusses the variations in campaigns and social responsibility
View ArticleSocial Media Marketing Pioneer Predicts 2015‑16 to Be Year of Great Invention
PSFK sits down with SXSW presenter Curtis Hougland
View ArticleVideo Platform Lets Brands Sell Their Products Directly On Instagram And...
MikMak Attach looks to be a promising e-commerce game changer, allowing users to stay on their social platforms while shopping at the same time
View ArticleOne Of Deadpool 2’s Characters Has A LinkedIn Profile
X-Force newcomer Peter gets the social media treatment with his own page on the business networking site
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